The Japanese carmaker, Nissan has revealed its new Sport Sedan Concept at the 2014 North American International Auto Show in Detroit. The Sport Sedan Concept previews a new energetic design direction that amplifies Nissan's legendary approach of applying sports car principles to a sedan.
"Nissan's design language is our brand promise - Innovation and Excitement for Everyone - rendered in metal," said Nissan Senior Vice President and Chief Creative Officer Shiro Nakamura. "We are continually pushing the envelope, as the Sport Sedan Concept shows. It is a car that is more emotional, more exciting and that provides a strong hint of the design direction we are taking."
The strong front end is marked by Nissan's "V-Motion" movement, which flows from the front grille through the hood to create an impressive cadence and emotional attitude. The unique boomerang-shaped lighting signature also accentuates the rear designs of each vehicle.
The innovative "floating" roof, also featured prominently on Resonance, Friend-ME and the new Sport Sedan Concept, gives an impressive sense of lightness and sophistication. The thin, sculpted pillars make the cabins of each concept appear less heavy and help open the greenhouse for an airy, inviting interior environment.
Resonance, Friend-ME and Sport Sedan Concept also share an edgy muscularity, derived from their low, wide stances with tires placed far out to the corners. The designs also utilize short front and rear overhangs, reduced ground clearances and small gaps between wheels and fenders. The resulting look imparts a sporty and athletic strength, rather than brute and aggressive force.
Inside, the trio of advanced concepts provide private-yet-connected spaces for drivers and passengers. The high tech, streamlined feel of each interior derives from a combination of magnetic detailing and use of high-contrast interior colors and materials.