Mahindra opens 'all-in-one dealership' in Dahod

Home-grown auto maker Mahindra & Mahindra today opened an all-in-one dealership in Dahod district of Gujarat that will focus on vehicles sales, service and spares supply in the entire region, as part of the strategy to expand its retail presence across Western region.

The new dealership will take care of the Mahindra's vehicles sales, service and spares supply in the entire district, the company said.

"The inauguration of Amber Automobiles in Dahod is in line with our expansion strategy for Gujarat which is an important market for us. Going forward, our endeavour is to further expand the dealership and service network in the smaller towns and cities of Gujarat," Pravin Shah, chief executive for automotive sector, Mahindra & Mahindra, said. With a focus on satisfaction and delight of customers, this 3S (sales, service and spares) dealership will have a dedicated sales team, Shah said, adding the company now has 22 dealerships across the state.

Spread over 50,000 sq ft area, Amber Automobile will sell the full range of Mahindra vehicles both in the personal and commercial segment, the company added.

"With our coverage reaching across 80 per cent of India, Mahindra vehicles can now be serviced even in the remotest part of the country, be it Kargil in extreme North or Port Blair in the Bay of Bengal or Aizwal in the North East to name a few," Shah said.