Two-wheeler major Hero MotoCorp on Wednesday reported a single day retail sale of more than 3-lakh motorcycles and scooters on Dhanteras, which is the highest-ever by any company across the globe.
"The highest-ever single day retail sales of well over 3 lakh units on Dhanteras comes on the back of what has been a season of new records for Hero," said a company official on the condition of anonymity.
"We sold a record 7-lakh units in September, the highest ever in monthly sales by any company and also sold over two million units in the second quarter."
The official credited the healthy off-take on the revival of motorcycle sales in the north, central and parts of the eastern region of the country.
Hero MotoCorp had recently set a new global record by clocking the sale two million units in the just-concluded second quarter (July-September) of this financial year (FY18).
In September 2017, the company became the only two-wheeler manufacturer to sell over 7 lakh units in a month.