Audi today announced the opening of its second showroom in Bengaluru. This is the third Audi showroom in Karnataka. This showroom is based on a unique Central Business District concept and is the second of its kind in the country after Audi Delhi Central. This showroom is spread over a total area of 7,800 sq. ft., Audi Bengaluru Central is located at No.1 Vittal Mallya Road, one of the most prominent locations in Bengaluru. Based on the global architecture concept with the typical honeycomb facade, the showroom has a display area of eight cars.
Audi is the undisputed No.1 luxury car brand in India. We command a leadership position in the state of Karnataka as well. Exceeding the expectations of our customers and delighting them at every step has been the key to our success in India. Audi Bengaluru Central, based on a unique lounge concept, is yet another endeavour designed to give our customers a truly personal and customized luxury experience. This new world-class showroom will bring us even closer to luxury connoisseurs and Audi enthusiasts in the state, not just geographically, but also in terms of an unparalleled luxury experience, that truly reflects our core brand values sporty, progressive and sophisticated, said Mr. Joe King, Head, Audi India.
The showroom will also house the Audi Shop and Audi Exclusive elements where customers can customize their cars and purchase exclusive Audi merchandise. Audi Bengaluru Central features a progressive lounge set-up with an informal seating, video walls and state-of-the-art interiors, lighting and technology. While the lounge set-up provides customers with a plush and relaxed environment, the display and information kiosk helps them discuss and choose the most suitable Audi.
The showroom will display top of the line performance cars from Audi right from the R8 to the TT along with other Audi models. With its progressive bistro concept, the unique showroom will set a new benchmark among luxury car showrooms in Bengaluru. Adding to many firsts, is the unique quartz flooring designed to replicate a race track. The entire showroom is lit with state of the art LED lighting solutions, reinforcing Audis commitment to the environment. Audi had recently launched the R8 LMX and this year the company plans to introduce nine more products for the Indian car market.
Source : MotorOctane