Tata Motors today said it has launched its first product, a versatile mini-truck SuperAce, in Vietnam.
The company has launched the vehicle in the Vietnam market, a year after foraying into the South East Asian country along with its local partner TMT Motors.
"Having officially announced our entry into Vietnam last year, we at Tata Motors are happy to announce the launch of our very first product, the Tata SuperAce mini-truck in the country today," Tata Motors Executive Director (Commercial Vehicles) Ravindra Pisharody said in a statement.
Having sold over 1.5 million mini-trucks on the Ace platform globally so far, SuperAce has been developed based on Tata Motors deep understanding of the CV customer, for a wide range of applications, he added.
"Through our partnership with TMT Motors, we are committed to shaping the commercial vehicles industry here and are determined to build a long lasting relationships with the customers, with competitive business advantages and the trusted credentials of the Tata Motors brand," Pisharody said.
Tata Motors Head, Commercial Vehicles, International Business Rudrarup Maitra said: "As one of the fastest growing economies in South East Asia, this presented us with a huge opportunity, to not only serve the future of this market, but to partner the country on that journey."
With the SuperAce, the company is perfectly positioned to fuel the potential growth, encouraging first time commercial vehicles customers to enter and successfully compete in the transportation space, he added.
Engineered to perform all the tasks of a small pick-up truck, the SuperAce has a rated payload of 1 tonne, meeting requirements of both inter and intra-city transportation, for market loads like cement, construction items, foodgrains, vegetables and fruits.
SuperAce comes with both diesel and petrol powered engines and can achieve a top speed of up to 130 kmph. It is available at seven sales points in Northern Vietnam and will soon be available across the country.
Tata Motors sells the model in Indonesia, Philippines, Thailand, South Africa, Sri Lanka, Bangladesh, Ghana, India.