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This one is sure to be a hit with the ladies, I reckon! Piaggio has brought its iconic scooter brand once again into the country and the LX 125 (as it is called the world over) will be Vespa's latest debut here in India.
Piaggio's going with the lifestyle direction in the Vespa's marketing strategy, including starting the Indian chapter of the marque's clubs that exist all over the globe. Priced at Rs 66,661, ex-showroom, Maharashtra, the scoot is certainly in the premium segment on the cost front, especially since the current market leader, the Honda Activa, will set you back by Rs 47,077 ex-showroom in Baramati, just short of Rs 20,000 less than the Piaggio. Incidentally, the Vespa will be manufactured at a brand new plant in Baramati, Maharashtra.
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