PSA Peugeot Citroen said on Tuesday it may build cars in India with General Motors, its new global alliance partner, effectively scrapping a planned 650 million euro investment in its own factory.
The companies will explore ways to use GM plants to support Peugeot's long-heralded return to the Indian market, said Gregoire Olivier, head of Asian operations for the Paris-based automaker.
"We're not going to move forward by building our own factory as we'd planned to," Olivier said in an interview at the Beijing auto show.
"We now have GM as a global partner, and GM has factories in India, so we're obviously reviewing our plans from the top," he said. "There are a lot of other ways to enter India now that they don't require us to put 600 million euros on the table."
GM has no plans to assemble cars for Peugeot in India, company spokeswoman Lori Arpin said, without elaborating.
The US car maker has a joint venture in India with China's Shanghai Automotive Industry Corp and sells models including the Chevrolet Spark, Beat, Sail and seven-seater Enjoy. GM's plants in India are located at Halol (Gujarat) and near Mumbai.
Peugeot exited India in 1997 after the failure of an earlier joint venture, Premier Automobile Ltd, and had been seeking to re-enter the fast-growing market for at least two years before announcing the plant investment in Gujarat state last September.
Amid mounting European losses, Peugeot flagged unspecified "time-table adjustments" to the project in January, two months after breaking ground at the factory site.
Peugeot is likely to stick to its earlier plan to enter the Indian market with a small car and a compact, Olivier said, declining to give details.
GM and Peugeot announced their broad-based alliance in vehicle development and production on February 29, along with a one billion euro Peugeot share issue that saw Detroit-based GM acquire a 7% stake in Europe's second-biggest automaker.
The partnership with Peugeot is essentially a "Euro-centric play", GM Chief Executive Dan Akerson told reporters in Beijing, adding that cooperation opportunities also existed in Asia, South America and in specific vehicle technologies.