American motorcycle manufacturer Harley Davidson has launched a campaign for its Indian customers, where a lucky rider can win a chance to ride across the US free of cost.
Under the Discover More campaign, Harley-Davidson is offering one lucky rider a chance to ride Route 66 across the US on Harley-Davidson's latest touring model. The offer also includes all expenses and with $1,000 (around Rs. 66,000) of spending money on the trip.
Kicking off in May 2017, the 15-day guided road trip starts in Chicago and ends in Los Angeles and includes accommodation, round-trip tickets and the exclusive use of a Harley-Davidson motorcycle throughout the trip covering over 4,500 km.
To qualify for the contest, riders will have to complete an extended test ride and book a Harley-Davidson motorcycle from the Dyna, Softail or Touring family at a Harley-Davidson dealership within the duration of the campaign from May 12, 2016 to July 31, 2016.
"There's nothing quite like motorcycle touring. It's not about ripping along but about the journey and the wind in your face. And there's no better bike to enjoy the ride and savour the moments than a Harley-Davidson," said Pallavi Singh, Director Marketing, Harley-Davidson India.
"Route 66 evokes the romance and history of the great American road trip. We hope the lucky winner of the Discover More campaign will be able to soak in the open-road freedom and create memories of a lifetime," she added.
The road trip includes a visit to the Harley-Davidson museum at its hometown of Milwaukee, as well as stops at old trading posts with filling stations, motels, and diners along the scenic "Mother Road".