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Audi is going all-out with the A3 saloon concept

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If BMW has thrown the first salvo at the lower-end of the luxury car scale with the X1 and Mercedes-Benz is looking to take its own shot, then Audi can't be far behind, can it? In fact, take that as a simple no, because Audi has not one but two projectiles in its armoury, ready to shake the applecart of the sub-Rs 25 lakh segment.

We all know about the Q3 so far, but Audi has another answer in the form of the A3 saloon concept, the wraps of which were taken off at the 2011 Geneva Motor Show. Think of it as Audi's answer to the Maruti Suzuki Kizashi, Skoda Laura/Superb, VW Jetta and Honda Civic on what could be a modified Golf platform. Expected around 2013-2014, the A3 saloon could very well be Audi's big ticket into the sub Rs 20-lakh segment.