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Super sports cars are gaining popularity in India and global car makers such as Mercedes-Benz, BMW and Audi are enhancing their product portfolio with these cars, to cater to a niche but growing segment.
It is estimated that around 100 cars, priced between Rs 1 crore and Rs 2.5 crore, are being bought each year in India and this is estimated to increase 10-fold over the next five-seven years, courtesy the high disposable income, improvement in infrastructure and greater exposure of Indians to foreign markets.
Latest in the offing is the SLS AMG from Mercedes-Benz India. First showcased at the auto expo this January, it is priced between Rs 2 crore and Rs 2.5 crore and the company says it has sold 10 units in the past six months.
“Today, India joins the elite ranks of the first few right-hand drive markets globally to launch this mean machine. Given the strong demand for this car and the fact that this Gullwing super sports car has been introduced in India within the first few weeks of its global production in June, shows the esteem that India as a market holds for us,” said Ola Kaellenius, chief executive officer, Mercedes-AMG.
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